Accurate information is a precondition for success in today's fiercely competitive markets. EKOS provides timely access to market intelligence along with creative and practical implementation strategies. EKOS has a proven record of excellence in turning knowledge into effective, actionable advice for decision-makers.
In providing an in-depth look at today's markets, EKOS supplies its clients with a comprehensive understanding of the predictors of the perceptions and actions of the public. EKOS relies on innovative research designs including client satisfaction surveys, one-on-one intercept interviews with users and other techniques to present clients with the information they need to make decisions.
In providing an in-depth look at today's markets, we supply our clients with a comprehensive understanding of present and predicted consumer perceptions and actions. Key areas in which EKOS delivers custom market research include:
Brand development and testing
EKOS develops innovative research designs to meet the particular market research needs of our clients. We have the capacity to design and conduct online, telephone, mail and mixed-mode surveys, online and in-person interviews and focus groups, and one-on-one intercept interviews to provide clients with the information they need to make decisions. Or online panel makes recruitment easy – and because we maintain one of Canada’s only probability-based panels, we can deliver the most representative segments of the markets our clients are trying to reach.
EKOS remains the source for the very best in empirically-informed strategic thinking. Having advised everyone from national political and business leaders to small businesses and NGOs, we provide balanced and effective insight into the public mind. Our team will help you decide who to reach and how to connect with them.
Media Analysis & Currency Measurement
EKOS provides exemplary capacity for media analysis and currency measurement. Having recently conducted a three year proof of concept testing program in conjunction with NADBank, our HD-IVR system provides unbeatable speed, accuracy and cost efficiency across national media markets. We can deliver top line readership estimates or a deep analysis of a specific demographic and can do so with scientific accuracy and validity.
EKOS' key areas of specialization include: